Apple tops Samsung in quarterly smartphone sales for the first time since 2011
Apple oversubscribed seventy four.8 million smartphones globally throughout the fourth quarter, up from 50.2 million within the year-earlier quarter, in keeping with Gartner. Apple’s call to supply phones with larger screens paid off, the analysis firm same. U.S. and Chinese consumers area unit particularly keen on the iPhone half-dozen and therefore the iPhone half-dozen and, same Gartner, adding that demand for the phones continues to be robust in each countries. The larger screens conjointly gave Apple customers a reason to exchange their older phones.
Samsung, by comparison, oversubscribed seventy three million smartphones within the fourth quarter, down from eighty three.3 million in 2013’s fourth quarter. Samsung had command the quarterly sales title since 2011.
Samsung faces competition in each the premium and low-end smartphone markets, same Gartner, noting that Samsung’s fourth quarter market share slipped to nineteen.9 % from twenty nine.5 percent. folks associate high-end phones with Apple, creating the corporate the dominate premium trafficker. Meanwhile, Chinese smartphone firms area unit producing quality smartphones and commerce them for lower costs, same Gartner.
Apple’s market share grew to twenty.4 % throughout the fourth quarter, up from 17.8 % within the year-earlier quarter. Lenovo, that nonheritable Motorola in Gregorian calendar month 2014, took the third spot, selling 24.3 million phones and increasing its market share to six.6 % from five.8 percent. Xiaomi’s market share jumped to five.1 % from a pair of %.
For the complete year, Samsung’s smartphone sales still eclipsed Apple’s figures. In 2014, Samsung oversubscribed 307.5 million smartphones, compared to Apple’s 191.4 devices, Gartner same. Lenovo was the third largest smartphone trafficker last year, selling 81.4 million devices. Huawei took fourth place (68 million), followed by LG natural philosophy (57.6 million).
The humanoid mobile OS steam-powered a majority of the smartphones that were oversubscribed last year, running one billion phones, in keeping with Gartner. That’s up from 761.2 million phones in a pair of013. Apple’s iOS placed second, showing on 191.4 million phones. Windows came in third, running on thirty five.1 million phones, a rise from thirty.7 million in 2013. Blackberry was on fewer phones in 2014 (7.9 million) than it had been within the previous year (18.6 million).
Global smartphone sales destroyed one.2 billion in a pair of014, up from 969.7 million in 2013. Gartner same smartphones currently compose sixty six % of all international itinerant sales.
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